Hi, I’m Solomon Padilla
Sr. Product Designer based in North Dallas
With 15+ years of experience crafting digital experiences that are both functional and beautiful.
Open to senior product design roles and select consulting work.
Let's ConnectBrands I’ve designed for, in-house and through agency teams
Selected work
Product Designer with over 15 Years of experience in UI/UX Design, combining deep expertise in user experience with a strong background in Branding to create Digital Products that are not only visually compelling but also practical and easy to implement.
What Clients Say
"Solomon was a steady presence of calmness, curiosity, and creativity."
"One of the best endorsements I can give is that I'd hire them again."
"His design work is clean, thoughtful, and truly stands out."
"He exemplified our cultural traits of boldness, excellence, humility, and delight."
Skills
Research & discovery
Design & craft
Strategy & delivery
Domains
Experience
Product design and consulting for teams shipping web and product work.
Rebuilt the map filtering system — 40% lift in feature discoverability and 35% faster task completion.
Design across four web applications plus brand, campaign and social work.
Carried the Welk product work through the acquisition and into the Marriott portfolio.
Led the Owner’s Lounge redesign — +28% self-service bookings, −35% support calls. Acquired by Marriott Vacations.
Frequently asked questions
It starts with research — user interviews, support logs, analytics, and a look at what competitors get right and wrong. From there I restructure the information architecture around how people actually work, sketch flows as wireframes, and build a high-fidelity prototype. That prototype goes in front of a mix of new and returning users, and their feedback drives the refinements. Visual design comes last, layered on a structure that has already been validated.
Figma is home base for design, prototyping, and design systems. Alongside it I use Illustrator and Photoshop for visual and brand work, Miro for mapping and workshops, and Google Analytics plus Optimizely for behavioral data and testing. Depending on the project I have also worked in Adobe XD and with ArcGIS online systems.
With numbers tied to the problem being solved: task completion time, feature discoverability, error rates, retention, and self-service versus support-assisted actions. Those pair with post-task satisfaction surveys and moderated sessions, so a design is judged on whether people finish what they came to do — and feel confident doing it — not on how it looks in a portfolio.
Available for select projects
Have a project in mind?
Fifteen years of shipping digital products for teams like datacenterHawk, Marriott Vacations and Reasons to Believe. Tell me what you’re building.
Prefer email? info@solomonpadilla.com · Résumé