Case Studies

Modernizing Legacy Website
with Trusted UX

The project was to modernize their legacy website while retaining the trust of long-time users. This required a thoughtful redesign rooted in user empathy, strong UX patterns, and content clarity.

Tools Used: Figma, Notes, Google Analytics, Photoshop, Illustrator

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Time spent on site

84%

User Satisfaction

4.5*

Modernizing Legacy Website
with Trusted UX

The project was to modernize their legacy website while retaining the trust of long-time users. This required a thoughtful redesign rooted in user empathy, strong UX patterns, and content clarity.

Tools Used: Figma, Notes, Google Analytics, Photoshop, Illustrator

View case study

Time spent on site

84%

User Satisfaction

4.5*

Modernizing Legacy Website
with Trusted UX

The project was to modernize their legacy website while retaining the trust of long-time users. This required a thoughtful redesign rooted in user empathy, strong UX patterns, and content clarity.

Tools Used: Figma, Notes, Google Analytics, Photoshop, Illustrator

View case study

Time spent on site

84%

User Satisfaction

4.5*

Optimizing Map Filter for
a Smarter Search Experience

Users struggled with the map filters, often missing key features due to a cluttered and unintuitive UI. I redesigned the experience to improve clarity, making it easier to discover and apply filters quickly.

Tools Used: Figma, Illustrator, ArcGIS online systems

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Usability

85%

User Retention

70%

Revamping an E-Commerce Website

Redesigned an existing e-commerce website to improve the user experience and increase sales, including a streamlined checkout process and improved navigation.

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Time spent on site

84%

User Satisfaction

4.5*

Optimizing Map Filter for
a Smarter Search Experience

Tools Used: Figma, Illustrator, ArcGIS online systems

View case study

Usability

85%

User Retention

70%

Developing a Mobile Travel App to Book Hotels, Flights & Hotels

I designed a cross-platform travel app for iOS and Android to help users easily discover and plan vacation activities. The goal was to simplify the experience of exploring and organizing trips through an intuitive, user-friendly interface.

Adobe XD, Google Analytics, Photoshop, Illustrator

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Conversion Rate

12%

User Satisfaction

4.8*

Developing a Mobile Health Tracking App

The client, a well-established e-commerce platform, sought to improve their website's navigation to enhance user experience and increase conversion rates.

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Time spent on site

150%

User Satisfaction

4.5*

Developing a Mobile Travel App to Book Hotels, Flights & Hotels

Adobe XD, Google Analytics, Photoshop, Illustrator

View case study

Conversion Rate

12%

User Satisfaction

4.8*

Empowering Timeshare Owners Through Clarity and Trust

The Owner’s Lounge was a central digital portal for timeshare members to manage their points, book trips, and view rewards. Over time, it became cluttered and inconsistent across systems. Members didn’t trust what they saw online because point balances were unreliable, confirmations took days, and booking felt like a gamble.

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